Media Kit

Thanks for your interest in Neohio! We have a few guidelines for using our brand resources. Please take a moment to familiarize yourself with them.

Our name

Our official legal name is “Neohio Region, Inc.” This can be shortened to “Neohio” for casual, non-legal document use.

It is pronounced “knee-oh-high-oh” and is written as one word, spelled with either ALL CAPS (usually reserved for headlines and titles) or Leading Capitals in regular paragraphs and sentences.

While we do live, work, and play in northeastern Ohio, please don’t refer to us as the North East Ohio Region or other similar variations.

Neohio has a main logo and a sub-brand logo variation for each program. Our programs are Club Racing, Time Trials, Solo, Rally, and RallyCross. Street Survival is a TireRack sponsored program with its own unique logo. Visit for details. Our full color logos are designed to work on light or dark backgrounds, so long as the white fill inside the state outline remains intact. The images below have white backgrounds. If you need a transparent background, download the PNG package.

There are times when a one-color logo is needed. Only the main logo is available for one-color use. The color used for one-color applications should be black, white, or a single solid color that contrasts well with its background.

White one-color on gray background.

Our colors

Neohio’s main color is red. More specifically, it’s

  • Pantone: 2347 C
  • CMYK: 0, 97, 97, 12
  • Hex: #e10707
  • RGB: 225, 7, 7
  • HSV: 0, 97, 88
  • HSL: 0, 94, 45

The secondary color is blue, specifically

  • Pantone: Reflex Blue C
  • CMYK: 100, 87, 0, 20
  • Hex: #001489
  • RGB: 0, 20, 137
  • HSV: 231, 100, 27
  • HSL: 231, 100, 54

Our program logos each use a third color for backgrounds to help differentiate them at a glance.

  • Club Racing & Time Trials = blue
  • Solo = orange
  • Rally = gray
  • RallyCross = brown and/or green

Please do

Provide plenty of space around the Neohio logos and wordmarks. Make them big, make them small, just give them the chance to breathe and not feel cluttered.

Please don’t

  • Alter these files in any way.
  • Display these graphics in a way that implies a relationship, affiliation, or endorsement by Neohio of your product, service, or business.
  • Use these graphics as part of your own product, business, or service’s name.
  • Combine these graphics with any other graphics without written consent from Neohio.


You can download EPS or PNG files. Please don’t alter any of the Neohio logos. If you need something more specific, just ask the Webmaster for a custom file.